MP Video Production · Jeremy Mason · Video Strategist
28+ years BBC, ITV, Channel 4, NBC, Netflix

Make videos people trust. Not videos people scroll past.

I help regulated firms, expert businesses and course creators use video to explain what they do, build trust and turn attention into action.

I’m Jeremy Mason. I spent 28+ years working in broadcast for the BBC, ITV, Channel 4, NBC and Netflix. Now I apply that experience to business video — helping you work out what to say, how to say it and what will make the right people care.

Some clients hire me to film and produce everything. Others want to learn how to do it themselves.

You don’t need another content creator or a videographer who hands you pretty footage and disappears.

You need video with a purpose — the right message, the right audience and a clear reason for someone to take the next step.

Two ways to work with us

Pick Your Path

Done-For-You Video Production

Your clients are researching you long before they pick up the phone. A badly positioned video does more damage than no video at all.

Every project starts with one question: will this move the business forward? If the honest answer is no, we’ll say so — and tell you what would.

You’re working with someone who spent 28+ years behind the camera for the BBC, ITV, Channel 4 and Netflix, and the last five years working out what actually converts for owner-run businesses.

What you get:

What's happened when strategy met craft:

Projects start at £12,000 ex VAT. If that’s more than you want to spend right now, say so — the training path will get you further than a smaller production would.

Working in a regulated profession?

Accountants, IFAs, wealth managers, solicitors. The question is always the same: how do you show up on video without starting an argument with compliance?

We build the sign-off into the workflow instead of bolting it on afterwards. Scripts written to be approved, and a process your compliance officer can see before anything is filmed. Most firms find the second video takes a fraction of the time the first one did.

The scorecard includes compliance questions for regulated firms.

Or, Build the Skills Yourself

Maybe you’ve recorded a few clips and hated how you looked. Maybe you posted something and got nothing back. That’s normal. Everyone who looks comfortable on camera now started exactly there.

Where you might be now — awkward on camera and unsure what to say. Videos that get views but no enquiries. Worried it’ll look amateur, or pull in the wrong people.
 
Where you could be in 48 hours — first video published. Hook fixed, so people finish watching. A clear answer to why the last attempts didn’t land.

Start free Video Unlocked  — record your first confident 60–90 second video on the phone in your pocket. No script, no gear, no performance.

No More Crickets — fix your hook and your retention. Turn a nice video into one people actually finish.

Both are free and both run on a 48-hour clock. Finish inside two days and it’s yours for life. The deadline is the point — it’s the thing that gets it made.

Then, turn views into Enquiries:

Client Magnet Method (£37 / $47) — build your messaging so you stop talking to everyone and start speaking to the one person who needs what you do.

Then, if you'd rather have someone in the room

Video Implementation Coaching (from £497 ex VAT) — live 1:1 sessions. You press record, I direct you while you do it, and we edit it together on the call. You finish with a published video and you keep the skill. Three sprints a month.

AI Video Power Up (£397 + VAT) — a calm, repeatable AI workflow: plan, gather, generate, assemble, deploy, review. You finish with a complete AI-enhanced video and a 4–8 week campaign plan.

Not sure which?

The scorecard will tell you straight — including when the answer is neither.

Who I help

I work with businesses where trust is part of the buying decision.

Aesthetic & clinical businesses

You do serious, transformative clinical work — and you don’t want it lumped in with reality-TV-coded influencer content, or risk an ASA/JCCP breach trying to show it.

We build video that proves the precision of your work within the rules, on a timeline you can actually see results against — not a leap of faith.

Show Your Results Without the Risk →

Experts, consultants & course creators

Your course is good. The problem isn’t the content — it’s the backlog of half-edited clips, the dread of launching to crickets, and one too many “game-changing” programmes that delivered nothing.

We build a repeatable way to finish and publish, using the phone and laptop you already own — so what you ship actually gets watched, not just recorded.

See the Training Path →

Regulated Professional Firms

You’re time-poor, your advisers are camera-shy, and you’re one compliance delay away from shelving the idea.

Broadcast TV is regulated too — 28 years working within rules on what you can and can’t say.

We build that into the workflow: scripts approved as text before filming, so the second video takes a fraction of the time the first did.

Explore the Authority Engine →

What we're not

Let’s save you some time. If you’re after any of this, we’re the wrong people.

  • Not a social media agency.
    We don’t manage your social channels or churn out content for the sake of having something to post.
  • Not just a videographer.
    We don’t simply turn up, film you and send you the footage. We start with what the video needs to achieve.
  • Not an influencer factory.
    You don’t need to dance for the algorithm, follow every trend or become someone you’re not.
  • Not a theory course.
    If you want to learn, you’ll get practical skills you can actually use to plan, present and create your own videos.

What we are

A video strategy and production partner for businesses where trust matters.

We help you work out what to say, how to say it and how to turn your expertise into video that makes the right people take notice.

Broadcast work for the BBC, ITV, Channel 4, NBC and Netflix. Video training and production for over 50 independent businesses, business owners and course creators.

28 years working for BBC, ITV, Netflix, Channel 4, NBC — and the last five years applying those same broadcast standards to help trust-first businesses look credible, not corporate.

They Started Where You Are - Here's What Changed

Most of these people started exactly where you are: unsure, hesitant, worried about looking amateur. Here’s what happened when they decided to figure it out—with calm guidance, clear messaging, and video that actually earns trust.

★ ★ ★ ★ ★

“I’m delighted with the response to my weekly news videos. Each one now reaches around 200 viewers, with 700–1000 impressions — way beyond what I ever got from static posts. It’s raised both the FSB’s profile and my own credibility locally.”

Nicky Kildunne

Manager FSB - Video Training (Weekly Video Publishing Support)

★ ★ ★ ★ ★

“We’ve worked with MP Video Production on two key projects — both delivered to a very high standard. They listen, bring insights, keep you in the loop, and ultimately deliver something better than you expected.”

Nelson Williams

MD Pabulum - Video Production (Brand + Project Films)

★ ★ ★ ★ ★

“I expected a course about cameras and editing. What I got was something far more valuable — a total mindset shift. It made me stop and really think about my message, my brand, and who I want to speak to.”

Alan Fleming

Video Training Client (Message + Confidence)

FAQ

That’s the first thing we fix, before a camera is ever switched on. We work out who you’re talking to and what you want them to do, then build the message — because a video without a clear commercial job is the most expensive mistake in this whole process. The first real question to answer is: do you want to learn how to do this yourself, or have it done for you?

Learn the skills or explore done-for-you production

Yes. Being good on camera is a skill, not a personality type. You get directed in the moment — pace, posture, phrasing — using the same standards I’ve used directing people on broadcast sets for 28 years.

If you’re set on making your own content and it’s the on-camera nerves specifically holding you back, start with the free Video Unlocked course — it gives you real reframes and techniques to relax in front of the camera, so pressing record stops feeling like the hard part.

Start Video Unlocked, free

Every project starts with one question: will this actually move the business forward? If the honest answer’s no, we say so before you spend the budget — we build for bottom-of-funnel trust, not views.

I’m not a compliance expert, and I won’t claim to be one — but 28 years in broadcast television, which is regulated by Ofcom, means working inside rules about what you can and can’t say has been part of the job the whole time.

We build that discipline into the process, so scripts are checked before anything is filmed.

That’s a scripting problem before it’s a filming one. We distil what you do into a clear explainer that removes friction from the sales conversation, not one that tries to say everything at once.

No. If that’s genuinely not how you want to spend your time, that’s exactly what done-for-you video production is for — one point of contact, handled end to end, so nothing lands back on your desk.

Explore done-for-you production

What it is How it's delivered Price
Free
Free
£37 / $47
AI Video Power Up
Self-paced training and a repeatable AI video workflow
£397 + VAT
VIC Kickstart Sprint
3 live 1:1 Teams sessions. You record, I direct, we edit on the call
£497 ex VAT / $697
VIC Full Sprint
6 live 1:1 sessions and a one-page funnel
£997 ex VAT / $1,397
The Pilot — you film
We script and direct, you record. One published video and three social cuts
£2,450 + VAT / $4,000
The Pilot — we film
Same, plus half-day shoot, with a three-person crew on site
£4,950 + VAT
The Authority Engine
Ongoing. Four scripts, two directed sessions and four editor briefs a month
£3,000 + VAT / $4,900 pm
Done-for-you production
Full broadcast production. One planned day, a year of material
From £12,000 ex VAT

You Don't Have to Figure This Out Alone

Whether you want to learn the skills yourself or have someone handle it end-to-end, your next step is simpler than you think.